Metaverse

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Opinion

Don’t Count the Metaverse Out

By Brittan Heller · May 30, 2023 9:00am PDT · 9 comments
The technology hype cycle would have us believe that the metaverse—so recently the darling of digital trendsetters—is on the decline, its place usurped by generative artificial intelligence. Yet this narrative, while superficially attractive, is a fiction. The truth is that emerging technologies are part of a synergistic ecosystem.... The technology hype cycle would have us believe that the metaverse—so recently the darling...
Partner Content

Event Recap: Now Presenting the Metaverse

By The Information Partnerships · Mar 20, 2023 12:42pm PDT
The term “metaverse” has been around for years, but what’s the state of it today—and where is it going next? Jillian Goodman, opinion editor of The Information, sat down for a virtual discussion with Kevan Yalowitz, software and platform global industries lead at Accenture, Vince Cacace, founder and CEO of Vertebrae, a... The term “metaverse” has been around for years, but what’s the state of it...
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Exclusive

Microsoft Kills Its Industrial Metaverse Team After 4 Months

By Kevin McLaughlin · Feb 9, 2023 1:07pm PST · 3 comments
In a surprising reversal, Microsoft has killed a team it formed four months ago to help customers use the metaverse in industrial settings, according to a person with direct knowledge of the matter. The group’s roughly 100 employees have all been laid off, the person said. Microsoft created its Industrial Metaverse Core team in October to... In a surprising reversal, Microsoft has killed a team it formed four months ago to help customers...
Art by Clark Miller; Getty Images
The Arena

Can Tennis Connect With Young Fans Through the Metaverse and TikTok?

By Sara Germano · Aug 30, 2025 6:00am PDT
For decades,  the U.S. Open Tennis Championships has been a crown jewel of the global sports calendar. As the fourth and final Grand Slam of the tennis season, it has hosted historic athletic feats by everyone from Arthur Ashe to Venus Williams. Boisterous night matches—like last weekend’s Daniil Medvedev meltdown—are attended... For decades,  the U.S. Open Tennis Championships has been a crown jewel of the global sports...
Art by Clark Miller
Into the Metaverse

Hands Up, This Is a (Virtual) Robbery!

By Lauren Tara LaCapra · May 6, 2023 7:00am PDT · 2 comments
Until late last year, Bank of America branch staffers would learn how to handle a potential stick-up through guidebooks and online videos. Today, tellers are immersed in a 3D virtual reality environment, in which a gunman aims a weapon at them or furtively hands them a threatening note demanding money. The bank measures tellers’ reactions... Until late last year, Bank of America branch staffers would learn how to handle a potential...